Brand Expander
With a focus on brand awareness, our Brand Expander plan helped Scenthound's new locations build their membership base even before opening day.
Scenthound, a nationwide dog washing and grooming Franchise, was seeking a reliable digital marketing partner to support its ongoing expansion. With over 50 locations and counting, Scenthound, operating as a membership-based service, aimed to grow and retain members after launching new franchise locations.
At RevLocal, we stepped in with a clear mission: elevate Scenthound's online presence through a customized digital marketing strategy.
Scenthound uses Paid Ads and Local Search plans to target potential clients looking for a dog groomer near them. Through a presale strategy, we set up Scenthound's new franchise owners for success, even before their locations officially opened. Our marketing experts have been able to build upon Scenthound's success, crafting a digital marketing strategy that consistently attracts new members as their franchise network continues to expand.
With a focus on brand awareness, our Brand Expander plan helped Scenthound's new locations build their membership base even before opening day.
Scenthound wanted to generate leads and turn clicks into conversions, so we included Targeted Ads in their presale plan to ensure we set their new locations up for success.
Looking to show up on the digital map, Scenthound needed a Local Search strategy to help them show up when and where customers were searching.
420+
For a 10-week presale, Scenthound saw an average of 420+ leads.
30k
We were able to help Scenthound reach an average of 30k people, based on location, interest and demographic targeting.
300k
Scenthound’s new views averaged 300k as we built its digital marketing strategy around brand awareness.
"It’s been great working with my strategist, wouldn’t have known where to start without her expertise”
- Multi-location Scenthound Franchisee
Download this case study to learn how RevLocal helped Scenthound gain new clients — and which services got them there.
In the competitive pet industry, attracting new clients can be tricky — especially when your business model relies on ongoing memberships. That is why having an online digital presence is crucial.
As a franchise opening a new location, establishing brand awareness is essential. It ensures you not only attract new clients but also build trust and recognition in your brand. Setting up Paid Ads is one of the best strategies for building brand awareness even before your location is fully operational. These ads effectively convey what your franchise offers and how it benefits your clients.
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