Originally from Ventura, CA, Shameka Alford studied communications at St. John's University in New York City. Shameka's professional background started in the hospitality industry, where she assisted non-profits and associations, that are geared towards minority-owned small businesses, in planning their annual events nationally and internationally.
She spent nearly a decade working for Elite Meetings International and Cvent, in a sales role. Shameka helped hoteliers, as it relates to their group business and events' revenue streams, and guided them with initiatives to generate more business. Through a slew of in print, online and in-person marketing/advertising opportunities and cloud-based software, she helped streamline essential processes within the industry.
Recently, Shameka rediscovered her passion for helping grow small businesses. As a part of the RevLocal family, she gets to use the knowledge and skills she has developed throughout her career assisting small and medium companies in reaching out to their communities and experiencing smart growth.
During her spare time, you can find Shameka outdoors and looking for new adventures, be it fishing, hanging out at a lake/beach, horseback riding or traveling and experiencing new places and cultures.