Start Creating Branded Content

Where do you begin when creating branded content for your small business? It's not as difficult as you might think!

Our latest podcast covers these steps:

• Start small and simple.
• Show behind the scenes through video.
• Use a smartphone to create a simple video.
• Plan quarterly if yearly is overwhelming.
• Measure the success of your content.

Here are some tips you should follow as well:

• Your content should match across channels.
• Take advantage of scheduling apps.
• Your photos & videos should tell a story.
• Think about your seasonality.
• Reuse content that performed well.
• Use nostalgia to elicit emotion.

Questions? Send an email to podcasts@revlocal.com.